Editorial Content Manager

How will you make an impact?HOW WILL YOU MAKE AN IMPACT?
Editorial Content Manager

Your Mission


Within the Brand Communication Dept, you will lead the creation of a ° Global editorial content strategy across consumer-facing touch points, on and offline, keeping in mind brand strategy, specific channel needs and KP Is.


With a strong focus on storytelling, high quality and consistency, you will manage the whole editorial content production process through close collaboration with internal hub functions ( Communication, Marketing, Media, Brand Creation, Visual Merchandising, Digital Department, CRM) and external vendors.


How will you make an impact 


• With the Brand Communication Director, define the Brand editorial identity of the Maison


• Develop, implement and manage the overall editorial content strategy in alignment with the brand positioning and communication strategy


• Curate high-quality, engaging and relevant written content for different communication touchpoints, with a specific focus on social media, advertising, websites, newsletters and in-store communication to elevate brand storytelling power


• Maintain and evolve the brand’s verbal identity, ensuring all brand assets are consistently applied across multiple communication channels


• Work with external copywriters to ensure outsourced projects are on-brand in terms of tone of voice


• Stay informed about industry trends, consumer preferences, and competitive landscape; use insights from research to inform brand and content strategies


• Design and envision the best customer journey across the different communication touchpoints


• Act as a gatekeeper of the right editorial brand expression


• Develop relevant messages and creative assets needed for different layouts and platforms


• Contribute to marketing briefs by envisioning what will be needed to develop a cross-channel effective editorial strategy

How will you experience success 


• 5 years’ experience in the role or similar position


• Exceptional consolidated copywriting skills - writing, editing, and proofreading


• Strong planning and project management skills


• Excellent communication skills


• Ability to handle multiple projects and priorities to meet deadlines


• Strong intellectual curiosity translated into a strategic thinking and ability to craft editorial captivating contents

• Customer-oriented approach


• Rigorous and solution-oriented problem solving, combined with capability of thinking through complex situations


• Advanced soft skills in facing different stakeholders (from C-level to middle management)


• Knowledge about SEO & Content Optimization would be a plus


• Fluent in English (spoken & written)

How do we keep you smiling


-  You will be part of a dynamic Maison where your skills and talents will be recognized 


-  You will share with us the same values such as “enriching communities, care attitude, continuous improvement, efficient accountability” 


-  You will work in a multicultural team and develop international experience 


-  You will navigate with us on our sustainability journey


-  You will develop and take your career at the next level with potential opportunities within Maison and the Richemont Group 

Interview process
1st Stage – After your application has been selected, our recruitment team will reach out to you within 2 weeks to conduct an introductory call 


2nd Stage – Interview with our Senior HR Manager.


3rd Stage - Interview with our Brand Communication Director and CMO.

Panerai is an equal opportunities employer ensuring that all applicants are treated equally and fairly throughout our recruitment process. We want to offer an inclusive environment of mutual respect and we are determined that no applicant experiences discrimination based on gender, gender expression, disability, origin, background, religious beliefs or sexual orientation or any other basis protected by law.  


Panerai recruits “ Modern Heroes” and recognizes all types of talent and singularities.